A redesign makes sense when the current site no longer represents the business, makes important information hard to find, or doesn’t lead visitors to a clear next step. Age alone isn’t a reason.
Signs your website is holding you back
- It looks noticeably dated on phones or desktops.
- Services are hard to understand or scattered across the site.
- Your phone number and contact options are hard to find.
- The site is slow, unreliable, or difficult to update.
- You hesitate to send prospects to it.
- It no longer matches how the business works today.
Repair or rebuild?
The information is accurate, the site works on phones, and one or two problems need fixing, such as an unclear button, an old photo, or a broken form.
Navigation, page structure, mobile use, the underlying technology, and how the site looks all need work at the same time.
Work through the website redesign checklist to see which side your site falls on. If a small repair is all you need, I’ll tell you.
What a redesign changes
The work starts with your customers: what brought them to the site, what they need to know, what might stop them, and what they should do next.
Content review
I look for unclear wording, missing information, unnecessary steps, and pages that no longer serve a purpose.
Clearer structure
Services and supporting pages are reorganized so people and search engines can find what they need.
Modern build
The new site is responsive, accessible, crawlable, and built to load quickly.
What I check and protect
Before anything changes, I check your current domain, hosting, business email, forms, analytics, and account access. Useful pages and URLs stay where they are when possible. If an address has to change, it is permanently redirected to the most relevant new page, not to the homepage.
Backups and email
Useful content is backed up and changed URLs are mapped before launch. I don’t move business email or other critical services without an agreed plan.
Before launch I review forms, phone links, page titles, mobile layouts, and search settings so the switch goes smoothly.
Cost and timing
Redesigns use the same three tiers as new websites: Starter $750, Standard $1,250, and Custom $1,600. A Starter-sized redesign often takes 1 to 2 weeks once access, content, and feedback are ready. Larger sites, more pages to move, or slow access to old accounts can extend that. See pricing for what each tier includes.
Is your website ready for a better version?
Share your current site and the problems you want the redesign to solve.
Get a quote